Ad fraud is a major headache for the digital advertising industry. From bots pretending to be real users to fake clicks driving up costs, this problem causes huge losses every year. Enter the Basic Attention Token (BAT), a digital currency that aims to shake up the way online ads work.Continue Reading

In an era of rapid technological advancement and shifting consumption trends, technology leadership in today’s age is critical for companies wishing to survive in a competitive marketplace. Perhaps nowhere is this more applicable than in the automotive marketplace, with traditional sales processes replaced with new web platforms. Not only mustContinue Reading

Estée Lauder is set to double its planned job losses to as many as 7,000 roles, citing rising costs and ongoing uncertainty around President Donald Trump’s import tax crackdown. The US cosmetics giant, which owns brands such as Clinique, MAC, and Jo Malone, had originally planned a smaller restructuring butContinue Reading